LinkedIn integrates Adobe Express: professional video creation for B2B campaigns is this easy

LinkedIn continues to focus on video - and starts a new integration with Adobe Express. From now on, marketers and creators can work directly in Adobe Express Create LinkedIn-optimized videos and publish them as ads - without downloads, without detours.

🚀 What are the benefits of the new LinkedIn-Adobe integration?

With the new function, video ads can now be published on LinkedIn directly from Adobe Express. You can access a large selection of professional B2B templates that were developed specifically for LinkedIn - including AI-supported processing tools.

According to LinkedIn:
"Whether for brand awareness, product launches or event promotion, you can create your designs in Adobe Express and publish them to LinkedIn in minutes."

🎥 Why video is becoming increasingly important on LinkedIn

LinkedIn invests heavily in video content - with good reason:

• 📈 +36 % Year-on-year growth in video views
• 🔁 Videos become Shared 20x more often than other content
• ❤️ Video generated 1.4x more commitment than other contribution formats

With the integration of Adobe Express, LinkedIn wants to motivate content creators, companies and marketing teams even more, visually appealing video content to post - especially in the B2B marketing.

🧠 Adobe Express for LinkedIn: How it works

1. Choose one LinkedIn video template in Adobe Express
2. Edit the video with AI tools or personalize it according to your CI specifications
3. Click on "Share to LinkedIn Ads" - and your video will appear directly in the media section of your LinkedIn advertising account

👉 No export, no upload, no incorrect formats - all in one workflow.

🛠️ Even more tools for video marketing on LinkedIn

Back in April, LinkedIn had also Canva templates for videos introduced. With the new Adobe integration, the ecosystem of tools with which marketers can High-quality video ads without an agency can create.

💡 Conclusion: LinkedIn video is worthwhile - and has never been so easy

With the integration of Adobe Express, LinkedIn offers a powerful tool to Implement B2B videos quickly and professionally. If you want to increase your reach, visibility and engagement on LinkedIn, you should Integrating videos into the content strategy.

Tip: Use the new video templates in Adobe Express now and test the direct connection to LinkedIn - ideal for social ads, product videos and event promotion.