X Growth rate

Average growth rate on X (Twitter) in the last month

Every month we publish the average growth rate (GR) for X (Twitter) - based on hundreds of thousands of profiles worldwide. With the analysis feature of DotSimple you get these and many other key figures automatically for your own social media channels - without manual calculation.

The average growth rate on X (Twitter) in the last month was:

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Has the growth rate on X (Twitter) changed?

In short: yes. Let's take a look at the course of the last year. The monthly growth rate is anything but constant - and that is precisely why it is so important to compare your own development with the general trends.

DotSimple shows you at a glance how your own reach is developing over time - across all channels and available at any time.

 

How to calculate the growth rate on X (Twitter)

The growth rate shows how much your number of followers has increased or decreased over a certain period of time. As most marketers use the monthly trend as a guide, this calculation is based on a monthly comparison:

📌 Monthly growth rate = (followers on the last day of the month - followers on the first day of the month) ÷ followers on the first day of the month

Let's take a look at an example:
Assuming your X (Twitter) profile had the following on March 1 7.842 followers and on March 31 8.035 Followers. The growth rate for March would be:

8.035 – 7.842 = 193
193 ÷ 7.842 = 0.02461
0.02461 × 100 = 2,46%

We multiply by 100 to represent the result as a percentage. The growth rate is usually given to two decimal places.

What influences the growth rate on X (Twitter)?

Growth on social platforms is rarely linear - and X (Twitter) is no exception. Nevertheless, there are some proven methods to boost your growth:

  • Switch promoted tweets - Similar to Facebook's "Like" campaigns, you can start a "Follower" campaign in X (Twitter) Ads to attract new followers.
  • Organize competitions or giveaways - Not suitable for every company, but if it fits: People love competitions! Use the "follow" as a condition of participation to increase your reach quickly. Attention: Find out about local regulations for competitions.
  • Tag other profiles - If it makes thematic sense, tag relevant profiles in your posts. This increases the chance that they will like, comment on or - in the best case - retweet your posts. More visibility = more potential followers.
  • Participate in X (Twitter) chats - There are numerous weekly Twitter chats on various topics. If you regularly provide added value, you can build up an engaged community in the long term.

Growth on X (Twitter) takes time and the right strategy - but with a clever mix of organic interaction and targeted measures, you can sustainably increase your follower growth. So, what are you waiting for?

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Julian

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